WHY STRATEGIC ALLIANCES ARE ESSENTIAL TO BUSINESS GROWTH

Why strategic alliances are essential to business growth

Why strategic alliances are essential to business growth

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Understanding when to embark on a joint venture and who to do it with is important. A lot more about this below.

There's a long list of joint ventures that covers different sectors and companies around the world, a few of which have culminated in the development of the world's most successful companies. That stated, there are various types of joint ventures and picking the right one significantly depends upon the goals of the entities included and the nature of their respective organisations. For example, project-based joint ventures are a kind of partnership that combines two entities from different backgrounds to reach a shared objective. This could be a JV between a business entity and an academic institution or short-term partnership in between a businessman and a government such as Farhad Azima and Ras Al Khaimah's joint venture. Vertical joint ventures are also another popular means for expansion as these bring together two entities that co-exist in the very same supply chain like buyers and suppliers, and they offer increased growth chances for both parties.

Company growth is an auspicious objective that any business owner thinks about at some time during their career, however, it can be an extremely demanding and pricey procedure. It is for these reasons that some business people choose joint ventures when attempting to get into brand-new markets and areas. Launching a world-class joint venture such as Telkom Indonesia and Telstra's joint venture can greatly increase the opportunities of success as partners pool their resources and connections in an attempt to maximise performance. For instance, a company wanting to expand its distribution to new markets and areas can take advantage of partnering with regional players. By doing this, it can take advantage of an already existing local distribution network, not to mention having access to knowledge and proficiency on the target market. Beyond this, policies in specific jurisdictions restrict access to foreign businesses, implying that a JV agreement with a local entity would be the only method to gain admittance.

For decades, joint ventures in international business have actually culminated in mutually helpful results, and entities such as Geely and Concordium's recent joint venture is a good example on this. There are many reasons why businesses enter joint ventures however possibly the most essential of which is to take advantage of resources and access proficiency that one company may be missing out on. For example, one company might have exceptional marketing and circulation channels however lacks a streamlined manufacturing center. By partnering with a company that has a reputable manufacturing process, both entities benefit greatly. Another reason why JVs are popular is the truth that businesses share costs and risks when embarking on a joint venture. This makes the collaboration more appealing as both parties would share the . expense of labour and advertising, and they both benefit from lower production expenses per unit by leveraging their abilities and integrating expertise.

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